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Welcome to the Mustard Blog - the home of our latest news and thought-pieces. Please join the debate, and use the search functions to find stories of interest.

Latest Post.

The Top 50 Integrated Agencies in the North 2017

It’s that time of the year again where Mustard is delighted to reveal the top integrated agencies in the North of England.For the fifth year running Mustard and Prolific North have collaborated to compile the Top 50 Integrated Agencies in the region. This year, once again, the rankings have been driven mostly by financials.We’d like to thank all the agencies who volunteered their informat...


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Latest News.

  • online community
    Two of our research team, Amy Harrod and Anthony Shephard, take a look back over some of Mustard's online community moments so far.  
  • Christmas adverts
    Mustard researcher Jen weighs up this year's Christmas ads...  The fairy lights are up, Slade and Wizzard are back on the radio, and sales of mulled wine are soaring. But December is also the season of the Christmas advert, which has become as...
  • christmas
    Mustard researcher Liz explains why we won't be panicking about Secret Santa in the office this year... Secret Santa: a time old tradition for offices around the country. Well this year at Mustard we went against the grain! Secret Santa is so OLD...
  • christmas
    Mustard Researchers Liz and Jen get us feeling all Christmassy…     Brightly coloured baubles, advent calendars, and children’s nativity plays – it can only mean one thing: Christmas is around the corner! For adults and children alike...
  • Mustard is delighted to reveal the Top 50 Agency countdown for 2015. This is the third time that we have assisted Prolific North with the complilation of the Top Intergrated Agencies in the North, with the rankings determined by business performance...
  • Millennials
    Mustard researcher Jen Monaghan gives us a peek into what makes #millennials tick...    Ever heard of Generation Y? If not, you’re probably older than 35 and more likely to identify with the term “Generation X,” which describes those born...
  • Bonfire Night
    Amy Harrod, one of our Research Executives, investigates what the public think of Bonfire Night for this infographic. 
  • rebrand
    Colin, our MD, emphasises the importance of research when rebranding.   I recently read an article about why and how a number of CEOs had chosen to go through a full re-brand and change the name of their business. This immediately resonated...
  • Back to the Future
    Richard Walker, director at Mustard, gets excited as Back to the Future Day becomes a reality. There is already plenty of brilliant content about which predictions of the future the screenwriters got right – and which did not quite come to fruition...
  • Co-production
    Bethan Turner, research manager at Mustard, talks client-agency collaboration. One of my favourite parts of my job is getting out there and speaking face-to-face with Mustard’s prospective and new clients. Explaining how our research can help them...