AIR-serv

“Mustard have helped us identify the missing gap within our industry and this now allows us to own this space through creative marketing messaging and benefits. Results from the research, helped us design the customer facing new decal for our machines, based on understanding consumer thoughts on pricing. They have also helped us identify key […]
Castles and Coasts

“We partnered with Mustard to deepen our understanding of what our customers expect from us across key journeys, touchpoints, and experiences. The insight delivered went beyond anecdotes; it brought real clarity on what matters most to our customers and why. Their consultative approach helped us make sense of customer needs and translate it into tangible […]
TheCityUK

“Mustard were genuinely nice people to work with – nothing felt like it was too much trouble. They’re very transparent, and offered some new, innovative approaches that delivered richer insights, and had good reasoning for changes proposed. The findings were rich, and the AI prompts delivered some great additional insights. A great experience! We are […]
allbeauty.com

“The team were really easy and welcoming to work with from the outset, really got to know the brief, provided some great insight and direction to support us and were really supportive throughout the process. It will allow us to develop different audience strategies for the different age cohorts reducing wastage, creating efficiency and speed […]
SimpliSafe UK

“Mustard have become far more than a research agency to us. They’ve been a sounding board, a strategic ally, and — more than anything — an extension of our team. Not just listening, but challenging, asking smart questions, brainstorming things through. That kind of collaborative thinking is rare. It’s not a client-supplier dynamic. It’s proper […]
Saint-Gobain

Mustard are 10/10. They’ve been fantastic from start to finish. Their proactive approach and regular updates on recruitment and challenges have been a game-changer for us. Their expertise has been crucial in unlocking insights for our research project. They keep us on track and aren’t afraid to challenge us… We’ve built a great working relationship, […]
CEL Solicitors

“There was pressure to make sure it was worthwhile but it is already making a big difference. Mustard are clearly research savvy and up-to-speed with the latest methods and techniques. The outputs were clear, to the point and told it exactly how it is. We’ve learned a lot and it’s helped shape the brand’s positioning, […]
CIPS

“We really appreciated all of the expertise they brought to the table and that they were able to work collaboratively and seamlessly with our team, to achieve the best outcomes. The research has been really well received within the business; we’ve been able to establish a benchmark for global awareness and brand perceptions, that we […]
Together

“Mustard presented the findings in a well-structured way and the recommendations were really helpful in helping us to think about how we now use this research. This is going to be really helpful for us in respect of better communications with our target customers, understanding their financial attitudes and positions, and designing propositions around their […]
MND Association

“This has been a really important project as we continually strive to find effective ways to help people with MND who have been disproportionately affected by the rising cost of household energy. From the outset, Mustard understood what we were trying to achieve and worked closely with us and members of our community to find […]
