AIR-serv
“Mustard have helped us identify the missing gap within our industry and this now allows us to own this space through creative marketing messaging and benefits. Results from the research, helped us design the customer facing new decal for our machines, based on understanding consumer thoughts on pricing. They have also helped us identify key […]
Munchkin
“Mustard consulted with HCPs to inform the launch of our new breast-feeding innovation, Munchkin Flow Nipple Shield +. They totally grasped what we wanted to achieve and were super easy to work with. The insight gleaned has been crucial in shaping our proposition & strategy – Mustard’s recommendations drove decisions around the product, price, and […]
allbeauty.com
“The team were really easy and welcoming to work with from the outset, really got to know the brief, provided some great insight and direction to support us and were really supportive throughout the process. It will allow us to develop different audience strategies for the different age cohorts reducing wastage, creating efficiency and speed […]
SimpliSafe UK
“Mustard have become far more than a research agency to us. They’ve been a sounding board, a strategic ally, and — more than anything — an extension of our team. Not just listening, but challenging, asking smart questions, brainstorming things through. That kind of collaborative thinking is rare. It’s not a client-supplier dynamic. It’s proper […]
Amtico
“They’re an easy team to work with, but also challenged us appropriately to make sure we got the best outcome. The research gave us a clear understanding of the customer journey to develop our marketing materials. The outputs were actionable and we have been able to easily scale for different audiences across the business.”
Studio Retail Ltd
“We have partnered with Mustard for a number of years now and they have truly become an integral part of the Studio team. They have made such a difference in bringing our customer to life throughout the business in a number of creative ways. The insight and project support they provide feeds directly into our […]
Belkin
“At Belkin, we wanted to see if and how purchasing habits of consumer electronics have changed during the pandemic in the UK. Mustard helped gather very interesting insights on a prominent shift towards online marketplaces and reliance on reviews prior to purchasing. They also work in a highly efficient and collaborative way. The people at […]
Bunzl Retail Supplies
“Mustard has delivered our Voice of the Customer research for the last two years. The findings have been invaluable in terms of identifying key business priorities and areas for improvement, making changes to the way we work to improve our customers’ service experience, informing our longer-term strategic projects and showing our customers that ‘You said, […]
N Brown Group
“Mustard have provided a number of key strategic surveys for our brands and markets over the last two years. They have been an extremely flexible partner and provided a wealth of additional views through survey data sets to help inform our strategic decision making, maximising the value and application of the insight.”
Studio Retail Ltd
“Gareth and the team are well known within the business and do an amazing job of effectively delivering complex customer insight in a way that is easy to digest and applicable for teams to utilise. They are a fountain of knowledge on our customer and we often ask them to feed in thinking outside of […]