AIR-serv
“Mustard have helped us identify the missing gap within our industry and this now allows us to own this space through creative marketing messaging and benefits. Results from the research, helped us design the customer facing new decal for our machines, based on understanding consumer thoughts on pricing. They have also helped us identify key […]
Citation Group
“Working with Mustard was a genuinely positive experience. The team were friendly, collaborative and easy to work with from day one, and they made it simple to adjust and refocus the research as our needs evolved. They brought our customers’ voices to life, provided real clarity on the HRIS landscape, and delivered insight in a […]
Castles and Coasts
“We partnered with Mustard to deepen our understanding of what our customers expect from us across key journeys, touchpoints, and experiences. The insight delivered went beyond anecdotes; it brought real clarity on what matters most to our customers and why. Their consultative approach helped us make sense of customer needs and translate it into tangible […]
Ordnance Survey
“Working with Mustard was great, they assisted with product insight into some of our paper map titles. From start to finish they made the whole process seamless, weekly calls to keep us updated until the insight was physically carried out and then a fantastic debriefing session at the end of all the work! Keep up […]
Munchkin
“Mustard consulted with HCPs to inform the launch of our new breast-feeding innovation, Munchkin Flow Nipple Shield +. They totally grasped what we wanted to achieve and were super easy to work with. The insight gleaned has been crucial in shaping our proposition & strategy – Mustard’s recommendations drove decisions around the product, price, and […]
TheCityUK
“Mustard were genuinely nice people to work with – nothing felt like it was too much trouble. They’re very transparent, and offered some new, innovative approaches that delivered richer insights, and had good reasoning for changes proposed. The findings were rich, and the AI prompts delivered some great additional insights. A great experience! We are […]
allbeauty.com
“The team were really easy and welcoming to work with from the outset, really got to know the brief, provided some great insight and direction to support us and were really supportive throughout the process. It will allow us to develop different audience strategies for the different age cohorts reducing wastage, creating efficiency and speed […]
SimpliSafe UK
“Mustard have become far more than a research agency to us. They’ve been a sounding board, a strategic ally, and — more than anything — an extension of our team. Not just listening, but challenging, asking smart questions, brainstorming things through. That kind of collaborative thinking is rare. It’s not a client-supplier dynamic. It’s proper […]
Saint-Gobain
Mustard are 10/10. They’ve been fantastic from start to finish. Their proactive approach and regular updates on recruitment and challenges have been a game-changer for us. Their expertise has been crucial in unlocking insights for our research project. They keep us on track and aren’t afraid to challenge us… We’ve built a great working relationship, […]
CEL Solicitors
“There was pressure to make sure it was worthwhile but it is already making a big difference. Mustard are clearly research savvy and up-to-speed with the latest methods and techniques. The outputs were clear, to the point and told it exactly how it is. We’ve learned a lot and it’s helped shape the brand’s positioning, […]