“Mustard consulted with HCPs to inform the launch of our new breast-feeding innovation, Munchkin Flow Nipple Shield +. They totally grasped what we wanted to achieve and were super easy to work with. The insight gleaned has been crucial in shaping our proposition & strategy – Mustard’s recommendations drove decisions around the product, price, and marketing. We’re excited to see the impact of the full campaign, which includes advertising on the London Tube, ITV spots, an Emma`s Diary campaign and influencers! I would 100% recommend working with Mustard to refine any new proposition and strategy.”
