Mind the (personal finance) gap!
It’s the season of giving – but at what cost? Managing Director Colin & Associate Director Claire discuss generational spending behaviours during the festive season. After two years of feeling the squeeze with the Cost of Living crisis, two recent surveys delivered contradictory messages on likely spending behaviour for this Christmas. A study by Opinium […]
Panel Data Quality: What your online data collection partners aren’t telling you
In his latest blog, Steven Searle (data operations manager) lifts the lid on his time signed up to one of the leading online market research panels. I have a confession to make. I’ve been undercover with panel companies for a number of years now. Previously this was a tactic of mine for ‘borrowing’ concepts for […]